What is the most powerful network marketing tool on the face of the planet? Well it’s simple. Article Marketing. It seems so simple, yet it is so often overlooked. Most people are looking for the “nest big thing”. Whether it be through social websites like Facebook, and or Twitter, or through just plain old PPC advertising. People just seem to forget about the one thing that could generate them hundreds of leads each and every single day if used properly; article marketing.
Exactly how important is being able to generate anywhere from 20 to 50 leads per day? Let’s just put it this way. If you can come up with something that’s more important than being able to get leads every single day on your own, you can let me know. I mean yeah, there are a bunch of other important areas of network marketing besides just lead generation. But honestly if you just take a second and think about it, if you have leads coming in nothing else really matters. You might think well you have to be able to talk to people on the phone, and you would be absolutely right in mentioning that, BUT with 50 leads per day, you “could” potentially call 50 people everyday, and it would not be long until you were the phone king. Every skill that it takes to succeed in network marketing is learn-able, and it doesn’t take long to learn something with that much practice :). You do need to be good at talking on the phone, selling products, and writing crazy awesome sales pitches..
However, if you can’t do any of those things, but you are consistently generating between 50 and 100 leads using the network marketing tool mentioned above (article marketing), the rest will come. If you called every one of your 50 leads every single day, how long until you are awesome at phoning? If you are selling to 50 people every day, how long until you are a fantastic salesman? If you are practicing your writing each and every day, how long until you can write those same great emails? How easy would it be to sell an awesome product, if you had 50 people to sell it to each and everyday.
I don’t think I need to go on with the talking-up of article marketing. I’m sure that by now you get the point. Lead generating IS important, therefore article marketing IS important.
Now that you know how important article marketing is, let me tell you exactly where most people go wrong. You see most people are under the impression that it only takes two articles to make them a million bucks. They think well I want to make 10 million dollars and then retire, so I’ll just write a quick 20 articles. That’s not quite how the whole thing works. Google rewards consistency. It’s better to write 12 articles over the next 12 days, than 6 articles today and 6 in twelve days. Massive action brings back massive reward. The more leads that you want to bring in the more articles that you are going to have to write. A measly 3 just won’t cut it. Not today anyway. And the worst part about this person is, after they get done writing three articles, and they don’t see results in two weeks, they have no idea what went wrong.
Even though, the whole problem is that they just did not do it long enough. You cannot submit three articles to three different places, and expect a mountain of traffic to come flowing in. Article marketing does take time, and it’s time that most people are not willing to put in.
However, their are some ways that you can speed it up a little bit. You can use an article submission software, you can use video marketing as well, and you can use software marketing, which would make this whole thing article marketing on steroids.
First things first. You need to set yourself up a blog. You need to have a place to send those people reading all of your articles, and you cannot just send them straight to a lead capture page. This usually offends people, and they will just get up and leave.
Once people are at your blog, then it is time to get their name and email address, but not before then. It is just common network marketing etiquette, and the only proper way to use this network marketing tool.
